15 Mar 2018
We are delighted to announce the joint venture of Bano Group and Puratos which will be called Bano-Puratos and will allow Puratos to increase its presence and market penetration in the Middle-East.
Philippe Ghyoot, Puratos Regional Director for Middle East & North Africa shares :
“The joint-venture with Bano Group, Puratos' exclusive distributor since 1995, is an important milestone in our geographic expansion as it stands for the first strategic direct presence of Puratos in this part of the world.”
This deal sees the coming together of two businesses that share common values including passion for innovation in bakery, patisserie & chocolate, a commitment to quality and customer-first approach.
“The joint venture of Bano Group and Puratos will combine Puratos’ world-leading expertise in innovation and R&D along with Bano’s in depth knowledge of distribution and logistics”, comments Mohamad Hashwi, Chief Executive officer of Bano Group.
Over the last 23 years, Bano Group has grown as one of the leading distributors of ingredient and equipment for bakeries, patisseries and chocolatiers in the Middle East and has expanded its presence in Kuwait, UAE, Saudi Arabia and Bahrain with over 200 employees.